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Retail Assist needed a refresh and to completely change their image while re-establishing themselves as leaders in Retail IT Support and Software Solutions. Their existing site had become dated and as their service offering has developed over the years they wanted to bring forward their bright, fresh approach to business by completely rebranding.
We had a new logo and colour palette to work with and a detailed brief about what Retail Assist were aiming to achieve. With their new bright, fresh approach to business this gave us a good platform to start the initial visuals, and by using bold block colours and angular shapes we were able to create a modern look. We added layered techniques and scrolling effects along with subtle animated elements on text and icons to add another level of interest, these were considered too while building the responsive layout for smaller devices.
In order to keep the site fresh and future-proof we designed several templates for a range of layouts with varying content such as video, case studies, testimonials, expandable boxes for more info and bespoke contact forms for specific areas of the website. These all proved to be really useful for the marketing team at Retail Assist who update and add content to the site on a weekly basis.
The finished project turned out exactly how we, and the team at Retail Assist envisaged and we are all so proud of how it looks.
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