We are CODA
We are CODA

Q Guild

Home of Britain’s best quality butchers

What we did

Website
Blog
Brand Development
Posters
Banners
HTML Email Campaign
Social Media

Our brief

The Q Guild of Butchers represents the highest quality of independent meat retailers in the UK. Our brief was to create a website that reflected the high level of skill, craftsmanship and quality that is associated with the Q Guild.

The website needed to be editable by not only the Q Guild, but also by each independant Q Guild member.

How we did it

The Q Guild’s current logo had to be used, so our main aim was to develop the brand through the website. We used the gold and green colour palette to portray quality, but also introduced warm stone and black to accent the design. We used a layered design that sits on a background of the butcher’s block – a visual representation of the heritage and quality of the Q Guild. By using large images of the individual Q Guild members, we could portray how local butchers are real personalities and how they provide friendly, personal service in their local communities. We included some interesting visual prompts to help the user navigate through to the various sections of the site.

Using WordPress to build the website provides the flexibility for the Q Guild to then add, edit or delete any content, something which was important on this project to help keep the website looking modern and up to date.

We also helped create a charity campaign that rolled out to all the Q Guild members. The launch of the ‘Bucks Fizz Charity Sausage’ was a success, where a portion of sausage sales went to the NSPCC. Each member recieved posters, bunting and stickers to promote the campaign.

Other projects you might like

Chadwicks Butchers

Q-GUILD-individual-project-page-full-tile-1Q-GUILD-individual-project-page-half-tile-4 Q-GUILD-individual-project-page-half-tile-3 Q-GUILD-individual-project-page-half-tile-2 Q-GUILD-individual-project-page-half-tile-1 Q-GUILD-individual-project-page-full-tile-2

  • June 23, 2020
Fresh new rebrand and website launch for Retail IT giants, Retail Assist. Our latest website launch is just one part of a huge rebrand project that has taken us almost 6 months to fully complete. Retail Assist has been an existing client for almost 7 years and they recognised the need to completely change their image and re-establish themselves as leaders in Retail IT Support and Software ... Read full story
Our Latest Snaps Our Latest Snaps