Clothing Tags & Packaging
Mollie Sash asked us to create a new brand identity, including conceiving a brand name, logo and website as well as stationery, packaging and direct mail.
The brief required the brand to communicate the client’s passion for Yorkshire and her commitment to local artisans and traditional values.
We developed a distinguished yet unusual brand and identity for Mollie Sash taking in to consideration its locality and creative flair.
The brand, web site and marketing material convey a natural feel, using pastel colours and ornate bird imagery.
All items have been printed on uncoated high quality tactile paper stock to reflect the bespoke originality of the pieces created by Mollie Sash.
As a result of the website and branding activity, the company has grown considerably and is now at the second stage of development.